Public Awareness Campaign on

International Disaster Risk Reduction Day 2023
at Government Associate College for Women

The International Day for Disaster Reduction (IDDRR) is a global observance held every year on October 13th. This day was established by the United Nations General Assembly in 1989, with the aim of promoting a global culture of disaster reduction, including disaster prevention, mitigation, and preparedness. It provides an opportunity to acknowledge the efforts, progress, and innovative approaches made towards reducing disaster risks and building resilient communities worldwide.

This year’s theme for the International Day for Disaster Risk Reduction 2023 revolved around "Fighting Inequality for a Resilient Future"

Inequality and vulnerability to disasters are interconnected: disparities in accessing essential services like finance and insurance leave the most vulnerable exposed to disaster risks, and when disasters occur, they worsen existing inequalities and push the most vulnerable deeper into poverty. It underscores the urgent need to invest in disaster risk reduction strategies, enhance community engagement, and strengthen disaster resilience to protect lives, livelihoods, and infrastructure in the face of increasing climate-related disasters and other hazards.

Shehersaaz observed “International Day for Disaster Risk Reduction” (IDDR) at a local college in Dhok Mangtal, Rwp to promote a global culture of disaster risk reduction and resilience. This day helped raise awareness and understanding amongst students by informing them about risks they might face and ways to mitigate them, hence fostering a culture of preparedness and safety.

Shehersaaz collaborated with “Rescue Service 1122” and held a wonderful event showcasing several demonstrations related to First-Aid, Flood and earthquake preparedness. Live demonstrations illustrated effective responses for earthquakes, floods and other disaster reduction events, covering first aid, search and rescue methods and safe evacuation procedures.

Watch event videos from Facebook Live

Event Photo Gallery

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PUBLIC AWARENESS CAMPAIGN ON

NATIONAL DISASTER RISK REDUCTION DAY 2023

Pakistan has a long history of experiencing natural disasters, with earthquakes being one of the most devastating. On October 8, 2005, Pakistan suffered a catastrophic earthquake, this seismic event had a magnitude of 7.6, causing massive destruction, loss of life, and displacement of communities. The earthquake's epicenter was near Muzaffarabad in Azad Kashmir, affecting several regions across Pakistan, including Khyber Pakhtunkhwa and Punjab.

In commemoration of the devastating earthquake that struck Pakistan in October 2005, followed by Floods of 2022 that submerged 1/3 of the country effecting 33 million people, leading to massive destruction where properties and lives were compromised.

Shehersaaz observed “National Disaster Risk Reduction Day (NDRRD) on Monday, October 9th 2023 at Nowshera. The day served as a solemn occasion to remember the lives lost, the communities affected, and to renew the commitment to disaster resilience and preparedness.

The primary objective of observing NDRRD was to raise awareness about the importance of disaster preparedness, risk reduction, and community resilience in the face of natural disasters, particularly earthquakes and floods.

Shehersaaz collaborated with “Rescue 1122 “ several “Emergency Response Demonstrations” were presented, practical demonstrations showcasing appropriate responses during an earthquake/floods, including first aid, search and rescue techniques, and safe evacuation practices were also demonstrated.

The event helped Increase awareness and understanding of disaster risks, particularly earthquake and flood risks.

Empowered community with knowledge and skills for disaster preparedness and response.

Strengthened partnerships and collaboration among stakeholders for effective disaster risk reduction efforts.

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